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Predictive Analytics In 2017 - Will It Pick Up?

Posted by: Rushal Patel
Feb 10, 2017 1:39:00 PM

Predictive analytic can help you create experiences that resonate with clients and leads. This will help you to create an effective and streamlined marketing plan that gets your startup's message across.

Have you ever marveled at the fact that Netflix seems to know exactly what to recommend in your queue whenever you load your screen and settle in for a night of eating popcorn in front of a good show or movie? You can thank predictive analytic for those smart recommendations. The reality is that you don't have to be a media giant like Netflix to take advantage of this amazing technology. In fact, startup B2B technology companies are actually the players that have the most to gain as the mechanisms behind predictive analytic becomes easier to use and adopt into pre-existing marketing and sales plans.


Topics: B2B Marketing, Predictive Analytics