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[eBook] A Guide to Building a Marketing Budget that Works

As a marketer, the last thing you want is to explain to your CEO that opportunities to generate sales were missed because you ran out of money.

Building a Marketing Budget that Works

A strong marketing budget ensures that the investment of funds are directed towards better outcomes. The question however is “How to create a strong marketing budget to set yourself up for success in 2017?"

Some questions to you may be asking:

  • Is there a magic mantra or a “One-size-fits-all” formula for budgeting?
  • How much are successful B2B companies spending? And on what?
  • How to ensure your marketing spending helps improve your company’s outcomes?
  • What trends must be considered when building a marketing budget for 2017?
  • In short, how do you build an effective marketing budget?

In this eBook, you'll learn how to build a practical marketing budget and set yourselves up for success in 2017. Download this eBook today!

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